Gym Equipment Brands

Rogue Fitness is an American manufacturer and distributor of gym equipment based in Columbus, Ohio. It produces strength and conditioning equipment such as weightlifting barbells, plates and racks, kettlebells, as well as a range of fitness related equipment for CrossFit boxes, home gyms, military, collegiate, and professional sports teams. ^[1]

Bowflex is the brand name for a series of fitness training equipment, marketed and sold by Nautilus, Inc. Based in Vancouver, Washington, it sells its products through direct, retail and international channels. The first Bowflex product, Bowflex 2000X, was created in 1986. Bowflex products now range from a smart activity tracker to cardio machines, adjustable dumbbells, and home gyms. ^[2]

NordicTrack is an American company that manufactures treadmills, strength training equipment, ellipticals, exercise bikes, and accessories. It is best known for its Nordic ski machines, low-impact exercisers, ellipticals, and incline trainers. NordicTrack is owned and managed by iFIT Health & Fitness Inc. and is headquartered in Logan, Utah. The company has been manufacturing exercise equipment since 1975. ^[3]

Life Fitness is an American fitness company specializing in the production and distribution of cardiovascular and strength training equipment under several brands including Life Fitness, Cybex and Hammer Strength. It is headquartered in Franklin Park, Illinois and is a portfolio company of KPS Capital Partners. ^[4]

At Sunny Health & Fitness, we believe a quality workout experience and healthy lifestyle should be within reach of anyone who wants it. Our mission is to make fitness accessible to everyone, including you! Sunny Health & Fitness is dedicated to helping you reach your goals. We have provided the equipment to everyday households for over a decade and now we are branching out to provide videos on technique, assistance, and customized workouts for each category in our line of premier fitness equipment. ^[5]

Titan Brands got started by building up a hard-earned reputation, based around making sure that each customer will leave satisfied enough with their experience that they'll want to spread the news to friends and family by word of mouth. ^[6]

Life is hectic, but you’ve got a great handle on just about everything. That’s what makes you a life pro. With the experience of ProForm’s home-based interactive training and equipment, you’ll live life to the fullest. We are not another fly-by-night fitness gimmick as seen on TV. We exist to give the life pro a fitness outlet to become the complete pro of their hectic life. ^[7]

Strength training changed when Gary Jones founded Hammer Strength in 1989. With ingenuity, and input from the Cincinnati Bengals and elite athletes, he developed strength training machines that simplified the biomechanics of lifting weights while matching machine movement to human motion. Jones paved the path for what Hammer Strength would become—a pioneer of smart performance strength training. ^[8]

This brand shares website and parent company with the Life Fitness brand.

The year was 2012. Brothers Ryan and Shane McGrotty saw a need for quality strength equipment in their community. It started in Longmont, Colorado, in a 1,200-square-foot retail storefront with a two-car garage. [In 2022] REP takes more than 50 new products to market; grows to a team of more than 150 people across three countries. ^[9]

Cybex International is an American fitness equipment manufacturer for commercial and consumer use. They produce mainly cardiovascular and strength equipment such as Arc Trainers, treadmills, stationary bicycles and steppers. Cybex markets their products through distributors in over 87 countries. The company has over 600 employees and their products are manufactured in their two manufacturing facilities, located in Franklin Park, Illinois, and Owatonna, Minnesota. ^[10]

This brand shares website and parent company with the Life Fitness brand.

Echelon Fitness has been revolutionizing at-home connected fitness since 2017. What began as a mission to make healthy living accessible to all evolved into a variety of connected fitness products and a thriving, global community. By leveraging The Echelon Fit App, members can access thousands of engaging live and on-demand classes led by expert fitness instructors committed to motivating and inspiring the Echelon community. ^[11]