This list features info and online metrics for the top sneaker brands in the world. Ordered alphabetically.

Adidas

Adidas AG (stylized as adidas since 1949) is a German multinational corporation, founded and headquartered in Herzogenaurach, Bavaria, that designs and manufactures shoes, clothing and accessories. It is the largest sportswear manufacturer in Europe, and the second largest in the world, after Nike. [1]

Website 28m vists/mo [a] Google 100% Trends score [b] Instagram 27m followers Twitter 4.3m followers Facebook 41m followers YouTube 965k subscribers

Air Jordan

Air Jordan is a line of basketball shoes and athletic apparel produced by American corporation Nike, Inc. The first Air Jordan shoe was produced for Hall of Fame former basketball player Michael Jordan during his time with the Chicago Bulls in late 1984 and released to the public on April 1, 1985. [2]

Air Jordan shares website domain with Nike, so both brands will score higher in our rankings because of that.

Website 153m vists/mo [a] Google 53% Trends score [b] Instagram 26m followers Twitter 4.5m followers Facebook 11m followers YouTube 393k subscribers

Altra

Altra Running, commonly known as Altra, is an American manufacturing company engaged in the design, development, marketing, and sales of athletic shoes for road running, trail running, and general footwear. Since 2018 Altra is owned by VF Corporation, an American global apparel and footwear company with other brands like Icebreaker, The North Face, Vans, JanSport, Eastpak and Timberland. [3]

Website 779k vists/mo [a] Google 34% Trends score [b] Instagram 284k followers Twitter 41k followers Facebook 409k followers YouTube 19k subscribers

Armani Exchange

A|X Armani Exchange was launched in 1991 in the U.S. It retails fashion and lifestyle products and is known for its occasionally provocative ad campaigns. Inspired by street-chic culture and dance music, it is targeted as the more accessible Armani brand. [4]

Website 1.3m vists/mo [a] Google 26% Trends score [b] Instagram 2.5m followers Twitter 77k followers Facebook 2.2m followers YouTube 16k subscribers

Asics

Asics is a Japanese multinational corporation that produces sportswear. The name is an acronym for the Latin phrase anima sana in corpore sano (translated by Asics as "a sound mind, in a sound body"). Products manufactured and marketed by Asics include footwear (sneakers, sandals), clothing (T-shirts, jackets, hoodies, swimwear, compression garments, pants, socks), and accessories (bags, backpacks, caps). [5]

Website 13m vists/mo [a] Google 47% Trends score [b] Instagram 374k followers Twitter 32k followers Facebook 4.5m followers YouTube 44k subscribers

Brooks Running

Brooks Sports, Inc., also known as Brooks Running, is an American sports equipment company that designs and markets high-performance men's and women's sneakers, clothing, and accessories. Headquartered in Seattle, Washington, Brooks products are available in 60 countries worldwide. It is a subsidiary of Berkshire Hathaway. [6]

Website 4.9m vists/mo [a] Google 45% Trends score [b] Instagram 703k followers Twitter 228k followers Facebook 1.7m followers YouTube 16k subscribers

Christian Louboutin

Christian Louboutin (born 7 January 1963) is a French fashion designer whose high-end stiletto footwear incorporates shiny, red-lacquered soles that have become his signature. Initially a freelance designer for fashion houses, he started his shoe salon in Paris, with his shoes finding favor with celebrity clientele. His company has since branched out into men's luxury footwear, handbags, fragrances, and makeup. [7]

Website 1.8m vists/mo [a] Google 39% Trends score [b] Instagram 16m followers Twitter 2.9m followers Facebook 3.6m followers YouTube 12k subscribers

Converse

Converse is an American lifestyle brand that markets, distributes, and licenses footwear, apparel, and accessories. Founded in 1908 as the Converse Rubber Shoe Company, it has been acquired by several companies before becoming a subsidiary of Nike, Inc. in 2003. [8]

Website 15m vists/mo [a] Google 66% Trends score [b] Instagram 11m followers Twitter 1.0m followers Facebook 47m followers YouTube 143k subscribers

Diadora

Diadora is an Italian sportswear and footwear manufacturing company based in Caerano di San Marco (Veneto), subsidiary of Geox, founded in 1948. Diadora produces football boots and athletic shoes, as well as a range of apparel that includes t-shirts, polo shirts, hoodies, jackets, leggings, shorts, and compression garments. [9]

Website 632k vists/mo [a] Google 21% Trends score [b] Instagram 423k followers Twitter 1k followers Facebook N/A YouTube 14k subscribers

Diesel

Diesel S.p.A. is an Italian retail clothing company, located in Breganze, Italy. It sells denim and other clothing, footwear, and accessories. The clothing line has two different brands: Diesel and Diesel Black Gold. There is also a line for children, called Diesel Kid. The company is known for its surreal advertising campaigns. [10]

Website 2.5m vists/mo [a] Google 45% Trends score [b] Instagram 2.7m followers Twitter 204k followers Facebook 4.8m followers YouTube 62k subscribers

Dolce & Gabbana

Dolce & Gabbana, also known by initials D&G, is an Italian luxury fashion house founded in 1985 in Legnano by Italian designers Domenico Dolce and Stefano Gabbana. The house specializes in ready-to-wear, handbags, accessories, and cosmetics and licenses its name and branding to Luxottica for eyewear. [11]

Website 2.5m vists/mo [a] Google 45% Trends score [b] Instagram 29m followers Twitter 5.4m followers Facebook 13m followers YouTube 581k subscribers

Emporio Armani

Emporio Armani is the second brand of the Armani family and features ready-to-wear and runway collections. Emporio Armani focuses on trends and modern traits. Also, Emporio Armani, along with Giorgio Armani, are the only two ready-to-wear brands that are mainly designed by Giorgio Armani himself, and has a spotlight at Milan Fashion Week every year while Armani Collezioni, Armani Jeans, and Armani Exchange do not. [12]

Website 4.0m vists/mo [a] Google 34% Trends score [b] Instagram 19m followers Twitter 3.5m followers Facebook 8.8m followers YouTube 196k subscribers

Fendi

Fendi is an Italian luxury fashion house producing fur, ready-to-wear, leather goods, shoes, fragrances, eyewear, timepieces and accessories. Founded in Rome in 1925, Fendi is known for its fur, fur accessories, and leather goods. Since 2001, Fendi has been part of the “Fashion & Leather Goods” division of French group LVMH. Its headquarters are in Rome, in the Palazzo della Civiltà Italiana. [13]

Website 3.1m vists/mo [a] Google 42% Trends score [b] Instagram 20m followers Twitter 1.0m followers Facebook 3.5m followers YouTube 161k subscribers

Ferragamo

Salvatore Ferragamo S.p.A., rebranded in September 2022 as Ferragamo, is an Italian luxury goods company headquartered in Florence. It specializes in designing and manufacturing footwear and leather goods, which together account for over 86% of its revenue. The remaining products include ready-to-wear, silk products, fashion accessories, and licensed eyewear, watches, and perfumes. It operates 447 mono-brand stores worldwide as of September 2022. [14]

Website 1.9m vists/mo [a] Google 39% Trends score [b] Instagram 6.9m followers Twitter 516k followers Facebook 2.0m followers YouTube 37k subscribers

Giorgio Armani

Giorgio Armani is a high-end label specializing in men's and women's ready-to-wear, accessories, glasses, cosmetics, and perfumes. It is available only in Giorgio Armani boutiques, specialty clothiers and select high-end department stores. [15]

Note that this brand, Armani Exchange, and Emporio Armani are separate brands. This dillutes our populartiy scores a bit as they've got separate social media accounts for some of these Armani brands.

Website 4.0m vists/mo [a] Google 39% Trends score [b] Instagram 4.2m followers Twitter 3.5m followers Facebook 585k followers YouTube 196k subscribers
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The data in this list was updated between 2023-02-05 and 2023-02-27.

Sources

[a] Estimated website visitors was gathered from Similarweb.
[b] Search data was gathered from Google Trends.
[1] Text from Wikipedia: Adidas. Gotten 2023-02-19. It is licensed CC BY-SA 3.0.
[2] Text from Wikipedia: Air Jordan. Gotten 2023-02-21. It is licensed CC BY-SA 3.0.
[3] Text from Wikipedia: Altra Running. Gotten 2023-02-19. It is licensed CC BY-SA 3.0.
[4] Text from Wikipedia: Armani. Gotten 2023-02-06. It is licensed CC BY-SA 3.0.
[5] Text from Wikipedia: Asics. Gotten 2023-02-19. It is licensed CC BY-SA 3.0.
[6] Text from Wikipedia: Brooks Sports. Gotten 2023-02-19. It is licensed CC BY-SA 3.0.
[7] Text from Wikipedia: Christian Louboutin. Gotten 2023-02-27. It is licensed CC BY-SA 3.0.
[8] Text from Wikipedia: Converse (lifestyle wear). Gotten 2023-02-21. It is licensed CC BY-SA 3.0.
[9] Text from Wikipedia: Diadora. Gotten 2023-02-19. It is licensed CC BY-SA 3.0.
[10] Text from Wikipedia: Diesel (brand). Gotten 2023-02-05. It is licensed CC BY-SA 3.0.
[11] Text from Wikipedia: Dolce & Gabbana. Gotten 2023-02-05. It is licensed CC BY-SA 3.0.
[12] Text from Wikipedia: Armani. Gotten 2023-02-06. It is licensed CC BY-SA 3.0.
[13] Text from Wikipedia: Fendi. Gotten 2023-02-05. It is licensed CC BY-SA 3.0.
[14] Text from Wikipedia: Salvatore Ferragamo S.p.A.. Gotten 2023-02-06. It is licensed CC BY-SA 3.0.
[15] Text from Wikipedia: Armani. Gotten 2023-02-06. It is licensed CC BY-SA 3.0.