Get an overview of the top snowboard brands in the world with this list. Ranked by popularity.*

#1

Burton Snowboards

Website: 23 ptsGoogle: 18 ptsInstagram: 16 ptsTwitter: 11 ptsFacebook: 10 ptsYouTube: 17 ptsMultiple: 1.00x

Burton Snowboards is a privately-owned snowboard manufacturing company that was founded by Jake Burton Carpenter in 1977. The company specializes in products aimed at snowboarders, such as snowboards, bindings, boots, outerwear, and accessories. [1]

Website 3.8m vists/mo [a] Google 100% Trends score [b] Instagram 717k followers Twitter 159k followers Facebook 101k followers YouTube 209k subscribers
#2

K2 Sports

Website: 14 ptsGoogle: 7 ptsInstagram: 10 ptsTwitter: 4 ptsFacebook: 10 ptsYouTube: 1 ptsMultiple: 1.00x

K2 Sports, LLC (K2 Sports) is an American winter sports company headquartered in Seattle, Washington. K2 Sports operates the K2 Skis, K2 Snowboarding, K2 Skates, Backcountry Access, Ride Snowboards, Tubbs Snowshoes, Atlas Snow-Shoe Company, LINE Skis, Full Tilt Boots, and Madshus brands. [2]

Website 482k vists/mo [a] Google 39% Trends score [b] Instagram 131k followers Twitter 42k followers Facebook 97k followers YouTube 7k subscribers
#3

Salomon

Website: 25 ptsGoogle: 17 ptsInstagram: 20 ptsTwitter: 9 ptsFacebook: 21 ptsYouTube: 17 ptsMultiple: 0.45x

Salomon Group is a French sports equipment manufacturing company based in Annecy, France. It was founded in 1947 by François Salomon in the heart of the French Alps and is a major brand in outdoor sports equipment. [3]

Estimated to have most of its popularity from other things, we multipled its score with 0.45x to compensate.

Website 5.6m vists/mo [a] Google 94% Trends score [b] Instagram 1.1m followers Twitter 87k followers Facebook 1.5m followers YouTube 240k subscribers
#4

Jones Snowboards

Website: 12 ptsGoogle: 0 ptsInstagram: 12 ptsTwitter: 2 ptsFacebook: 8 ptsYouTube: 4 ptsMultiple: 1.00x

Jones Snowboards is a snowboard, snowboard binding, and snowboarding accessories manufacturer based near Lake Tahoe. The company was founded by renowned freeride snowboarder Jeremy Jones. Jones snowboards are manufactured in Dubai. [4]

Website 270k vists/mo [a] Google <1% Trends score [b] Instagram 335k followers Twitter 15k followers Facebook 77k followers YouTube 26k subscribers
#5

Lib Tech

Website: 11 ptsGoogle: 1 ptsInstagram: 11 ptsTwitter: 3 ptsFacebook: 10 ptsYouTube: 1 ptsMultiple: 1.00x

Lib Technologies is an American snowboard manufacturer known for its radically innovative approach to snowboard design. Often referred to as Lib Tech, the company falls under the umbrella of parent company Mervin Manufacturing. Lib Tech produces snowboards, skateboards and now surf boards from their manufacturing base near Sequim, Washington in the Pacific Northwest region of the United States. [5]

Website 154k vists/mo [a] Google 6% Trends score [b] Instagram 248k followers Twitter 25k followers Facebook 134k followers YouTube 8k subscribers
#6

Nitro Snowboards

Website: 11 ptsGoogle: 0 ptsInstagram: 13 ptsTwitter: 1 ptsFacebook: 9 ptsYouTube: 2 ptsMultiple: 1.00x

When we started Nitro Snowboards over 30 years ago, there was no grand master plan. Just pure passion for snowboarding and many ideas for products. Being a privately owned company without obligations towards some anonymous investment company, we are putting the money that’s generated back into snowboarding. [6]

Website 158k vists/mo [a] Google <1% Trends score [b] Instagram 382k followers Twitter 12k followers Facebook 93k followers YouTube 14k subscribers
#7

Capita Snowboards

Website: 11 ptsGoogle: 0 ptsInstagram: 11 ptsTwitter: 2 ptsFacebook: 7 ptsYouTube: 2 ptsMultiple: 1.00x

CAPiTA Snowboards are hand-crafted in Austria with 100% clean energy at our own manufacturing facility. [7]

Website 167k vists/mo [a] Google <1% Trends score [b] Instagram 249k followers Twitter 17k followers Facebook 66k followers YouTube 14k subscribers
#8

ThirtyTwo

Website: 10 ptsGoogle: 0 ptsInstagram: 11 ptsTwitter: 1 ptsFacebook: 6 ptsYouTube: 5 ptsMultiple: 1.00x

ThirtyTwo, a snowboarding boots, apparel, and outerwear brand, was launched in 1995 by snowboarders and has been privately held since that time. [8]

Website 96k vists/mo [a] Google <1% Trends score [b] Instagram 212k followers Twitter 2k followers Facebook 57k followers YouTube 30k subscribers
#9

Union Binding Co.

Website: 10 ptsGoogle: 0 ptsInstagram: 12 ptsTwitter: 1 ptsFacebook: 7 ptsYouTube: 1 ptsMultiple: 1.00x

Union Headquarters is located a quick 45 minute drive from the closest gondola. Living and working in the heart of the Italian Alps gives us the opportunity to test in the morning, be back in the office by lunch, adjust / modify designs by the end of the day. [9]

Website 118k vists/mo [a] Google <1% Trends score [b] Instagram 267k followers Twitter 13k followers Facebook 69k followers YouTube 9k subscribers
#10

Bataleon

Website: 11 ptsGoogle: 1 ptsInstagram: 10 ptsTwitter: 0 ptsFacebook: 5 ptsYouTube: 1 ptsMultiple: 1.00x

People generally don’t connect Amsterdam to snowboarding, but for close to two decades Dennis Dusseldorp and Danny Kiebert have ran Bataleon from the Dutch capital. Their shared passion for snowboarding and a general love for board sports has taken them around the world, but when it came time to settle down and built a business together, they settles on their homeland of the Netherlands. [10]

Website 156k vists/mo [a] Google 6% Trends score [b] Instagram 118k followers Twitter N/A Facebook 47k followers YouTube 9k subscribers
#11

Arbor Snowboards

Website: 10 ptsGoogle: 0 ptsInstagram: 11 ptsTwitter: 0 ptsFacebook: 5 ptsYouTube: 0 ptsMultiple: 1.00x

Today, we celebrate the fact that every board is manufactured with 100% Solar Energy; that 80% of our materials and processes are sustainable, while research continues to bring the remaining 20% in line; that we have once again expanded our use of sustainable woods in our Powerply offering. [11]

Website 106k vists/mo [a] Google <1% Trends score [b] Instagram 170k followers Twitter N/A Facebook 52k followers YouTube N/A
#12

Gnu Snowboards

Website: 9 ptsGoogle: 0 ptsInstagram: 10 ptsTwitter: 2 ptsFacebook: 4 ptsYouTube: 1 ptsMultiple: 1.00x

Weird, innovative, creatives, obsessed with snowboarding, the mysterious materials, advanced geometries, and pioneering radical contours and shapes in search of more fun. Handbuilt in the USA at Mervin Manufacturing ZERO HAZARDOUS WASTE since 1977. [12]

Website 91k vists/mo [a] Google <1% Trends score [b] Instagram 129k followers Twitter 16k followers Facebook 43k followers YouTube 2k subscribers
#13

Nidecker

Website: 11 ptsGoogle: 1 ptsInstagram: 4 ptsTwitter: 1 ptsFacebook: 3 ptsYouTube: 1 ptsMultiple: 1.00x

Nidecker (aka Nidecker Group) is a family-owned Swiss snowboarding company based in Rolle, Switzerland. Nidecker was founded in Etoy, Switzerland, in 1887. They own and operate several snowboard product companies and brands including Flow, Jones, Nidecker, NOW and YES. [13]

Website 206k vists/mo [a] Google 6% Trends score [b] Instagram 43k followers Twitter 1k followers Facebook 25k followers YouTube 7k subscribers

About

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*To determine popularity and rank the items in this list, we created a scoring formula that compares:

  • Estimated monthly website vistors
  • Google searches last 12 months
  • Instagram followers
  • Twitter followers
  • Facebook followers
  • YouTube subscribers

The data in this list was updated between 2023-02-11 and 2023-02-17.

Sources

[a] Estimated website visitors was gathered from Similarweb.
[b] Search data was gathered from Google Trends.
[1] Text from Wikipedia: Burton Snowboards. Gotten 2023-02-11. It is licensed CC BY-SA 3.0.
[2] Text from Wikipedia: K2 Sports. Gotten 2023-02-12. It is licensed CC BY-SA 3.0.
[3] Text from Wikipedia: Salomon Group. Gotten 2023-02-12. It is licensed CC BY-SA 3.0.
[4] Text from Wikipedia: Jones Snowboards. Gotten 2023-02-12. It is licensed CC BY-SA 3.0.
[5] Text from Wikipedia: Lib Technologies. Gotten 2023-02-17. It is licensed CC BY-SA 3.0.
[8] Text from Wikipedia: Sole Technology - ThirtyTwo. Gotten 2023-02-12. It is licensed CC BY-SA 3.0.
[11] Information from arborcollective.com: Snowboards.
[12] Information from Gnu: About.
[13] Text from Wikipedia: Nidecker. Gotten 2023-02-17. It is licensed CC BY-SA 3.0.